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Bachelor of Design (B.Des) - Fashion Communication

Bachelor of Design (B.Des) - Fashion Communication

Program Overview

Are you intrigued by the magic behind every stunning fashion moment? Do you ever wonder how brands effortlessly transform their ideas into captivating trends? Or how influencers just with a photo, capture everyone in awe? If you're passionate about fashion, luxury, and lifestyle, then the B.Des in Fashion Communication program is just for you. This comprehensive, full-time program offers hands-on learning at its core. You will have the unique opportunity to witness fashion & lifestyle shows and exhibitions, considered to be the pulse of the fashion industry. You will learn to create compelling communication strategies that blend creativity with technology and master intricate rural crafts with an allure of the luxury markets. You will gain exposure to the ever-evolving landscape of fashion markets in the age of visual storytelling. This program presents a chance to delve deep into the exciting fields of Retail Communication, Speculative Design & Trends to design for social needs. We collaborate with industry leaders and renowned fashion houses to offer international exchange programs, collaborative projects, internships, and immersive experiences.

Key Details

  • Range of
    Courses

  • Choice of
    Electives

  • Four-year
    (8 semesters)

  • Project-Based
    Learning

  • Full-time
    program

  • Integrated cross-
    disciplinary approach

Last Date To Apply :
Na

Course Duration

4 Years

Shreya Jakhar

HoD - Communication Design

Shreya Jakhar has pursued her masters in Photography Design from National Institute of Design, Ahmedabad. She holds a Bachelor degree of B.Tech in Computer Science Engineering from Rajasthan Technical University, Kota. Shreya has a strong inclination towards media convergence for portraying her stories and subjects. She works in a variety of media including photography, film making, illustration and graphics. She has been practicing and producing research-based work for four years and has good teaching experience. Prior to Avantika She has worked at Woxsen University, Hyderabad. Her work has been featured and awarded at both national and international platforms. Shreya's approach as a visual artist is inspired from her childhood memories and experiences. Her practice is evolving with time and she has been able to produce certain body of work under various contemporary subjects like socio-political issues, environmental degradation, experimental story telling on human psyche.

Eligibility

  • 10+2 from any stream (from any of the State Boards/ CBSE/ ICSE/ ISC/ CIE/ IB/ NIOS or equivalent exam)
  • 50% aggregate in all subjects
  • Proficiency in English
  • Valid score of MIT Pune Design Entrance Test (DET)
  • Valid score of Design Scholarship Test (DST)
  • DET is jointly conducted by MIT Institute of Design, Ujjain and MIT Institute of Design (MIT-ID), Pune

Program Curriculum

Sr. No Course Code Course Name Credits
1 DF1 Individual, Society and Environment 2
2 DF2 Fundamentals Of Design 4
3 DF3 Drawing and Representation 4
4 DF4 Creative Visualization 4
5 DF5 Critical & Creative Thinking 4
6 UC1 TBD 2

Sr. No Course Code Course Name Credits
1 VF1 Design Methodology 2
2 VF2 Evolution of Communication Arts 2
3 VF3 Representation Techniques 4
4 VF4 Narratives and Storytelling 4
5 VF5 Digital Design Tools I 4
6 UC2 TBD 4

Sr. No Course Code Course Name Credits
1 C1 Basics of Fashion 2
2 C2 Creative Visualization & Writing 2
3 C3 Introduction to AI Prompt Engineering 2
4 C4 Language of Fashion & Design 4
5 C5 Visual studies 4
6 C6 DP: Simple Design 6

Sr. No Course Code Course Name Credits
1 C7 Fashion & Product Styling 2
2 C8 Basics of Generative AI & Ethical business 2
3 C9 Illustration & Portfolio Creation 2
4 C10 Fashion & Social Culture 4
5 C11 Publication Design 4
6 C12 DP: Identity Re-Design 6

Sr. No Course Code Course Name Credits
1 C13 Visual Merchandising 4
2 C14 Trend Research & Analysis 4
3 C15 Design Forecasting 4
4 C16 DP: Non-Textile Wearable Art Curation 6
5 DE1 DE1 2

Sr. No Course Code Course Name Credits
1 C17 Fashion & Sustainability Studies 4
2 C18 DP: Social Design 6
3 M1/SC1 Fashion Curation 4
4 M2/SC2 Fundamentals of moving image & narration 4
5 OE1 OE1 2

Sr. No Course Code Course Name Credits
1 M3/SC3 New Age Digital Media Experience 4
2 M4/SC4 Set Design 4
3 M5/SC5 Social & Commercial Space Design 4
4 MNP (MNP) 6
5 OE2 OE2 2

Sr. No Course Code Course Name Credits
1 MJP 16

Career Prospects

Transferable Skills

  • Observation & Visualization
  • Fashion Thinking
  • Creative Draping
  • Cultural Sensitivity
  • Problem Solving
  • Visual Storytelling
  • Creative & Critical Thinking
  • Research & Strategy
  • Trend Forecasting
  • Ethical Practices in Design
  • Interdisciplinarity
  • Co-Intelligence with AI

Technical Skills

  • Artificial Intelligence
  • Immersive Tech
  • Adobe Suite
  • Adobe Premiere
  • Adobe After Effects
  • Adobe Photoshop
  • Adobe Illustrator
  • Final Cut Pro
  • Blender
  • Element 3D

Best Placements

Avantika University offers unparalleled career prospects through placement opportunities with elite companies, top corporations, Fortune 500 organizations, and unicorn start-ups of national and global repute. We bridge talent with opportunity, with job placements at the forefront of innovation and excellence.

Faculty

Our faculty combine their academic excellence and real-world experience to create a joyful and collaborative learning environment, guiding the students towards their goals.

Our esteemed cadre of faculty members embodies a wealth of knowledge and dedication to academic excellence. Our diverse team of educators fosters intellectual curiosity and growth, guiding students toward their fullest potential with passion and expertise across a spectrum of disciplines.

Raghav Pandya

Raghav Pandya

Professor and Dean

Industrial & Transportation Design

Nitin Kulkarni

Nitin Kulkarni

Professor Emeritus

Art and Design

Sanjay Jain

Sanjay Jain

Professor Emeritus

Industrial Design

Ayon Sarkar

Ayon Sarkar

Professor

HoD - Communication Design & Branding

Bhargav Mistry

Bhargav Mistry

Adjunct Faculty

Professor of Practice

Hemant Kaushik

Hemant Kaushik

Professor

Art and Design

Kapil Sharma

Kapil Sharma

Associate Professor

HoD - Industrial Design

Sanjay Sonwani

Sanjay Sonwani

Associate Professor

HoD - User Experience Design

Shreya Jakhar

Shreya Jakhar

Associate Professor

Photography

Ashwani Pawar

Ashwani Pawar

Associate Professor

Transportation Design

Sonal Nigam

Sonal Nigam

Associate Professor

User Research and Design

Varun Tiwari

Varun Tiwari

Associate Professor

Product Design & Development

Manjari Kanungo

Manjari Kanungo

Assistant Professor

Retail Design

Mukesh Malviya

Mukesh Malviya

Assistant Professor

Industrial Design

Shikha Kapoor

Shikha Kapoor

Assistant Professor

Textile Design

Abhimit Mishra

Abhimit Mishra

Assistant Professor

Alpa Jain

Alpa Jain

Assistant Professor

Furniture and Interior Design

Amresh Kumar

Amresh Kumar

Assistant Professor

Ankit Desai

Ankit Desai

Assistant Professor

Communication Design

Ankita Anand

Ankita Anand

Assistant Professor

Anshul Goyal

Anshul Goyal

Assistant Professor

Furniture Design

Yashwini Solanki

Yashwini Solanki

Assistant Professor

Film & Animation Design

Anoushka Iyer

Anoushka Iyer

Assistant Professor

Garima Singh

Garima Singh

Assistant Professor

Bhishmak Taunk

Bhishmak Taunk

Assistant Professor

Deepali Gour

Deepali Gour

Assistant Professor

UX Design

Divya Solanki

Divya Solanki

Assistant Professor

Fashion Communication

Madan Mune

Madan Mune

Assistant Professor

Calligraphy

Vedanshi Pareek

Vedanshi Pareek

Assistant Professor

Space Design

Malvika Mazumdar

Malvika Mazumdar

Assistant Professor

Visual Arts

Mayuri Patil

Mayuri Patil

Assistant Professor

Architecture and User Experience Design

Mohit Rajora

Mohit Rajora

Assistant Professor

Visual Communication

Monami Roy

Monami Roy

Assistant Professor

Palak Panthi

Palak Panthi

Assistant Professor

Raunak Bagga

Raunak Bagga

Assistant Professor

Game Design

Rishav Bisht

Rishav Bisht

Assistant Professor

Animation Design

Salil Upadhyay

Salil Upadhyay

Assistant Professor

Animation and Game Design

Shruti Parihar

Shruti Parihar

Assistant Professor

Soamil Sehgal

Soamil Sehgal

Assistant Professor

Vishvadeep Padavi

Vishvadeep Padavi

Assistant Professor

Graphic Designer

Program Fee - AY 2026-27

Particulars For Indian Nationals (INR) For NRI, PIO, CIO and Foreign Nationals (INR)
Tuition Fee 3,90,000 5,85,000
Development Fee 55,000 82,500
University Fee 10,000 15,000
Refundable Security Deposit 10,000 15,000
Total Fee 4,65,000 6,97,500

An additional amount of rupees 10,000 (Nonrefundable) is payable as one-time registration charges during admissions.

The Hostel facility is available on first-come-first-served basis. Hostel and Mess facility is available on the campus at an additional cost. The hostel facility shall be Twin Non-AC accommodation. The mess facility shall include Breakfast, Lunch, Evening Snacks and Dinner.

Loan

Students Loan facility will be available to the students securing admission to the university. Disbursement of the loan is as per the banks' terms and conditions.

  Twin sharing Triple sharing
Hostel Fee 130,000 80,000
Mess Fee 125,000 125,000
Refundable Hostel Security Deposit 10,000 10,000
Fees 2,65,000 2,15,000

Refund Policy

Avantika University will cancel an Admission only if the student fails to meet the Entry Requirements. The complete fees will be refunded within 15 days of cancellation of admission.

A student opting to withdraw his/her admission will be entitled to the refund of fees as detailed:

Softwares

Creative Cloud,Fresco,Character Animator,PS,Bridge,Adobe SD,Dimension,Premiere Rush,Substance 3D Designer,Substance 3D Modeler,Media Encoder,Lightroom Classic,Photoshop Express,Dreamweaver,Animate,Incopy,Premiere Pro,Audition,After Effects,Illustrator.

Sr. No. Refund of Fees paid Point of time when notice of withdrawal is served
1 100% 15 days or more before the formally notified last date of admission
2 90% Less than 15 days before the formally notified last date of admission
3 80% 15 days or less after the formally notified last date of admission
4 50% 30 days or less, but more than 15 days, after the formally notified last date of admission
5 0 More than 30 days after the formally notified last date of admission

All legal disputes if any will be in the Ujjain Jurisdiction only.

Project Based Learning

At Avantika University, student projects embody creativity, innovation, and practical problem-solving. Through interdisciplinary teamwork, students tackle real-world challenges, honing their skills and making a meaningful impact, thus preparing for future success.

At Avantika University, students' projects are a testament to creativity, innovation, and practical problem-solving. Embracing interdisciplinary teamwork, they tackle real-world challenges head-on, refining their skills and leaving a lasting impact. This immersive approach equips them with the tools for future success, shaping them into visionary leaders of tomorrow

Exploring Product form and aesthetics

Saurabh Bhatt

Design

Modern Era

Nikita Dubey

Design

Embroidery of India

Ranu Beniwal

Design

Shoe Design

Divya Patil

Design

Earphone

Atharva Pande

Design

Earphone

Rishiraj Roy

Design