As part of the iConnect activities of the Industry Relations team, on Friday, 3rd August 2018, we had with us an Award-winning film-maker, growth marketer and entrepreneur, Mr. Prathamesh Krisang for SparkTalks. This session was organized so that the students could get a peep into the ‘Design perspective used in film- making and marketing’. He opened the session with the screening of his self-directed short-film, ‘One Last Question’ which highlights the struggle of people of Assam during the secessionist movement of 1988. Being a growth marketer and a passionate story-teller, he explained how he helps organizations in effectively strategising their brand story through videos and creative content and how design thinking helped him get the right perspective in all his initiatives. He stressed on the importance of being heuristic, accepting failure and hard-ship as the life’s coach, qualitative and quantitative analysis as key aspects of Design process. He emphasized a lot on the journey of learning rather than the end result and also highlighted the essence of strategising ideas. To sum it all up, he left sparks in the mind of all students to kindle their curiosity into something big.