Communication Design

Communication Design is an integrated program across different media which transcends visual expression and builds sensorial experiences. It creates new channels of communication and interfaces to address untapped needs for a positive change. It brings an intangible brand association and explores new ways of growing and creating sustainable businesses. Learners will be able to connect people with spaces and environment through narratives and visuals.

Major Tracks

  • Graphic (or Visual) Design

  • Information and Interface Design

  • Communication for Digital Media

Academic Program

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    Semester 1

    Mathematical World4 Credits
    Mathematical World is a foundation course, which covers the basic mathematical concepts that are necessary for all disciplines. The course covers the essential concepts of classical mathematics along with a gentle introduction to modern topics like symmetry, fractals, chaos, complexity, etc. The main objective of the course is to provoke interest and present a holistic picture of mathematics together with demonstrating how various natural phenomena can be modeled mathematically.
    Physical World4 Credits
    Physical World is designed to understand the natural phenomenon (classical or quantum) that deal with matter and energy. Everything, whether natural like stars, planets, mountains, oceans, atmosphere, along with plants and animals including humans or any man-made objects are a consequence of matter and energy. The understanding of the basic principles behind these natural phenomena will develop an understanding of mechanics, electricity, electromagnetics, atomic, molecular and nuclear physics. The project-based learning approach will provide an understanding of micro-details of how these principles can be applied to create new applications and experiences.
    Creative Arts4 Credits
    The course envelops drawing and painting, music and dance, which are the main streams of visual and performing arts having interdisciplinary approach in design. The main objective of the course is to develop sensitivity and power of expression to communicate in an interesting and effective way. The drawing and painting modules will provide necessary hands-on skills enabling to create and express various ideas. The music module will develop an appreciation for vocal and instrumental music. Self-expression through creation and performance of music will be an integral part as well as an understanding of the art of music. The dance module will give the students an introduction to the study and performance of dance. It will include exploration in creative movement, improvisation, and various dance techniques.
    Critical and Creative Thinking4 Credits
    Critical Thinking is the objective analysis and evaluation of an idea in order to form a judgement. It entails systematic classification and finding logical connections and patterns between ideas. We need it while confronting complex and diverse issues which could be even contradictory in nature. The word 'Creative' comes from Latin 'Creo', which means 'Make'. Creative Thinking leads to generation of new ideas by changing the 'viewing lens' and applying those ideas in specific context to explore new connections, discover new possibilities, and seek solutions that are unusual, original, and fresh.
    Reading and Writing4 Credits
    The module on reading aims to inculcate the love for reading so that one is not just able to literally reproduce what one reads, but also imaginatively reconstruct it. The act of reading naturally triggers complex visualizations. There is an inner voice trying to speak to self and others. We need to listen to that voice and write. Clear writing stems from clear thinking. Writing helps us develop hierarchical and structural thinking. The module on writing is aimed Is aimed to explore good, persuasive writing which is context-oriented - specific to generic, concrete to abstract, active to passive, factual to opinionated - to create enriching reading experiences.

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    Semester 2

    Designer's Toolbox8 Credits

    Design Research2 Credits

    History of Man-Made World2 Credits

    Design Process4 Credits

    Digital Tools2 Credits

    Foundation Project4 Credits